Hi, Iām Roxana. I help SaaS companies turn customer education into a growth engine.
I lead enterprise-wide learning initiatives that accelerate product adoption, enhance talent pipelines, and drive measurable business outcomes. With expertise spanning B2B customer education, edtech consulting, and organizational development, I've helped companies achieve 3Ć faster product adoption while building scalable learning ecosystems that serve thousands of professionals across global markets. My track record includes launching SaaS academies, designing competency frameworks, and building comprehensive certification programs across fintech, technology, and telecommunications sectors.
Currently serving as EMEA Sales Training & Development Manager at Lenovo, I'm leading the Customer First transformation initiative and establishing AI governance frameworks for next-generation learning systems. I believe in the power of education to unlock organizational potential, whether through streamlining learning governance, implementing new technologies, or developing leaders who can navigate digital transformation.